We are seeking a highly motivated and detail-oriented Digital Marketing Assistant to join the Daston Corporation team.
About Daston Corporation: Since 1992, Daston Corporation has been a leading, award-winning provider of professional and Software-as-a-Service (SaaS) technology solutions to the public sector and commercial entities. As a Google Cloud Premier Partner (recognized multiple times as a Public Sector Partner of the Year) and a certified NetSuite Solutions Partner and SuiteApp Developer, Daston specializes in modernizing businesses. We deliver comprehensive Google Workspace solutions and expert support, alongside innovative NetSuite ERP solutions, including our proprietary GovCon Essentials and DCAA-on-Demand SuiteApp, specifically built for the complex compliance needs of government contractors.
The Role: Marketing Our Cloud Solutions
This essential role supports our marketing efforts with a particular focus on promoting our Google and NetSuite cloud solutions within the government contracting and cloud technology sectors for both public and private clients. The ideal candidate is a proactive self-starter with a passion for digital marketing, strong organizational, and creative skills. This position reports directly to the Director of Marketing.
Key Responsibilities
Content and Campaign Management:
- Assist in the development, execution of email marketing campaigns using Mailchimp, focusing on lead generation and nurturing for our Google and NetSuite offerings.
- Create and edit compelling digital content for our website and blog using the WordPress platform to drive interest in our cloud solutions.
- Utilize Google Workspace (Docs, Sheets, Slides) for internal collaboration, content drafting, and performance reporting.
- Support the creation of marketing materials using Canva, Adobe Express, and leveraging AI products to enhance content development and efficiency.
Creative and Design Support:
- Apply a graphic design background to create engaging visual content (e.g., social media graphics, email banners, simple infographics) that aligns with brand guidelines for our key product lines.
- Maintain and organize the digital asset library.
Event Coordination:
- Assist with event planning and coordination, including logistics, promotional materials, and post-event follow-up for both virtual and in-person events targeting government and commercial audiences interested in cloud ERP and collaboration solutions.
Administrative and Reporting:
- Assist the Director of Marketing with various administrative tasks, including scheduling, budget tracking, and vendor coordination.
- Monitor and report on the performance of digital marketing initiatives and campaigns, providing insights on the effectiveness of promoting our core Google and NetSuite solutions.
Required Qualifications
- Experience: Proven professional experience working with a government contractor or a company that serves the government contracting sector and public sector (Fed/SLED)
- Technology Fluency: Demonstrated experience promoting and/or marketing cloud technologies and solutions for both public sector and private sector, with a strong understanding of either Google (Workspace, Cloud) or NetSuite (ERP) environments.
- Platform Proficiency: Practical experience with the following tools:
- WordPress (familiarity with content management and basic site updates).
- Mailchimp (or similar enterprise-level email marketing platform).
- Google Workspace (or similar business productivity suite).
- Canva (or similar design tool).
- Familiarity with leveraging AI products for marketing tasks.
- Familiarity with Zoominfo and GovTribe
- Familiarity with Google Ads
- Familiarity with YouTube videos and video design, creation
- Communication Skills: Excellent writing, editing, and verbal communication skills are non-negotiable, with a strong portfolio demonstrating the ability to craft clear, professional, and persuasive marketing copy about complex technology.
- Design Acumen: A demonstrable background in graphic design, even if not a primary role, with an eye for aesthetics and brand consistency.
Education
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
Why Join Daston?
This is a fantastic opportunity to directly impact a growing, award-winning organization focused on cutting-edge Google Cloud and NetSuite ERP solutions for high-profile government and commercial clients. You will gain hands-on experience across the entire digital marketing spectrum and be an integral part of a supportive team that is a recognized leader in its field.
Ready to help us build the next generation of marketing campaigns for industry-leading cloud solutions? Apply today!